RBLX
Australia’s not playing around
Roblox just got dragged into a fresh round of scrutiny Down Under. Australia’s eSafety Commissioner issued transparency notices to major gaming platforms — including Roblox, Minecraft, Fortnite, and Steam — demanding details on how they spot and stop child grooming, cyberbullying, hate speech, and extremist propaganda.
Why this matters to your portfolio
This is not just a PR headache. The regulator wants to know whether these platforms’ staffing, systems, and design actually match Australia’s Basic Online Safety Expectations. In other words: “show your homework.” And if the companies miss the mark, fines can get nasty fast — up to $49.5 million per breach, plus daily penalties for failing to report.
Roblox’s safety bill keeps growing
For Roblox, the timing is especially awkward. The company was already in the hot seat after Bloomberg reported settlements with attorneys general in three U.S. states over child-safety concerns. Those deals totaled $35.8 million and came with commitments to tighten protections, which means the company is now juggling regulators in multiple countries at once.
That can mean more spending, more oversight, and more friction in the product experience — the kind of stuff investors notice even when topline growth is still intact. Goldman Sachs is still in the bull camp with a Buy rating, but it cut its price target from $140 to $125, which is a polite Wall Street way of saying: “we like the story, but the bill is getting bigger.”
Big picture
Roblox is still one of the biggest names in online gaming, but the safety debate is becoming part of the business model, not just a side quest. If regulators keep turning up the pressure, RBLX may have to spend more to police its platform — and that’s money not going to growth, margins, or the next shiny feature.