AAPL
Apple’s still acting like Apple
Counterpoint Research says Apple posted record iPhone revenue in the March quarter, helped by strong demand for the iPhone 17 series and a supply chain that didn’t fold when component costs started creeping up. That matters because pricing power is the cheat code of mega-cap tech: if everyone else has to raise prices and you don’t, you get to look both rich and annoyingly disciplined.
The ecosystem machine keeps humming
The note also says Apple did better than the broader PC market, with Macs helping widen the moat and products like iPad, Watch, and AirPods keeping the ecosystem sticky. In plain English: once Apple gets you into the club, it keeps finding new ways to sell you more stuff, from laptops to wrist jewelry to earbuds you swear you didn’t need.
Services: the boring business that won’t stop growing
Services hit an all-time high, which is the part investors love because it’s recurring, high-margin, and way less dramatic than hardware launch hype. Counterpoint also pointed to Apple’s growing installed base of AI-ready devices, which could keep the services engine chugging as more users upgrade into the next wave of Apple gear.
Big picture
This isn’t just a “nice quarter” story — it’s a reminder that Apple still has the two things Wall Street worships most: scale and stubbornness. The company is holding share, defending prices, and turning its ecosystem into a multi-year growth machine, which is why the stock can keep acting like the market’s favorite heavyweight champ.