Another AI check, another eyebrow raise
Nvidia is reportedly in talks to invest in Perplexity, the AI search startup, as part of a funding round that would peg the company at more than $30 billion. That’s a chunky jump from its last valuation a year ago, which tells you the AI fever hasn’t exactly cooled off.
Why this matters for NVDA
For Nvidia, this is less about becoming a VC firm and more about staying glued to the center of the AI universe. If the company is backing the tools, platforms, and services that run on its hardware, it’s basically building a little AI ecosystem with itself at the middle of the solar system.
Investors will be watching for a few things:
- whether Nvidia’s capital is helping lock in future demand for its chips
- whether these side bets are starting to look like a strategic moat instead of random check-writing
- whether this deal signals more of the same: Nvidia financing the next wave of AI hype while everyone else tries to keep up
Big picture
Perplexity isn’t the biggest name in the AI clubhouse, but a $30 billion-plus valuation says the market is still willing to pay up for anything that smells like the next AI breakout. And Nvidia? It keeps finding new ways to be both the shovel seller and the gold-rush investor.
