AAPL
Foldable fever is back
Apple hasn’t even shipped a foldable iPhone, and Wall Street is already doing the math like it’s found money in the couch cushions. Wedbush’s Dan Ives says a $1,999 foldable could eventually account for 20% of iPhone revenue, which is a pretty spicy way of saying: if Apple pulls this off, the revenue pie could get fatter fast.
Why investors are listening
The argument here isn’t that Apple suddenly becomes a gadget daredevil. It’s that the company has a giant installed base that’s due for an upgrade party.
- Ives says about 300 million iPhones have gone four years without being upgraded.
- A premium foldable could tempt a chunk of those users to finally swipe right on a new device.
- Higher-priced hardware can lift revenue even if unit growth is just okay.
The catch, because there’s always a catch
This is still a prediction, not a product launch. Apple has a long history of making Wall Street wait while the rumor mill does laps around Cupertino. So the stock-care angle is less “this is happening tomorrow” and more “if Apple enters the foldable game, it could give the iPhone cycle a new coat of paint.”
Big picture: Apple doesn’t need a moonshot to move the needle — it just needs one shiny new upgrade story to get millions of people to trade in their old rectangles.