Costco goes app-happy with DoorDash and Uber Eats

Costco meets the gig economy

Costco is taking another step into the on-demand universe, this time by letting DoorDash and Uber Eats handle delivery from US Costco stores. Translation: the bulk-buying kingdom is now available without you having to wrestle a 40-pack of paper towels into your trunk.

Why this matters

For Costco, this is less about becoming a tech company and more about making it easier for customers to spend money with fewer excuses. Delivery can widen the funnel for members who want the warehouse haul without the warehouse trip.

For DoorDash and Uber Eats, this is the good stuff: a recognizable retailer with sticky demand and potentially bigger orders than your average takeout run. Groceries and household staples can be lower margin than burgers, sure, but they also keep people opening the app.

Big picture

This kind of partnership is exactly how the delivery wars keep expanding: not just dinner, but detergent, diapers, and giant tubs of pretzels. If it sticks, it could be a small but meaningful boost to order volume and customer engagement for the delivery platforms, while Costco gets a little more omnichannel muscle without building the whole thing itself.